Work is a Verb - The Real Reason They’re Coming for Remote Work and DEI


Work is a Verb

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The Real Reason They’re Coming for Remote Work and DEI

The headlines are getting predictable: “Remote Work is Dead,” “DEI is Over,” “Return to Office is Inevitable.” But something interesting happens when you look beneath the surface of these doom-and-gloom proclamations – they’re all coming from the same playbook.

Here’s what’s actually happening: Both remote work and DEI represent fundamental shifts in workplace power dynamics. They’re not separate trends but two facets of the same evolution in how we think about work, who gets to participate, and what modern companies can become.

Following the Power

Who benefits most from remote work and inclusive policies?

  • Parents who need flexibility for childcare
  • People with disabilities who find office environments challenging
  • Caregivers who need to be close to home
  • Talented professionals who live in rural areas
  • People who can’t afford to live in expensive tech hubs
  • Individuals from underrepresented backgrounds

Notice a pattern? These policies tend to benefit groups that have traditionally been excluded from or marginalized in the workplace.

The Real Agenda

The pushback against both remote work and DEI isn't just about productivity or merit – it's about control through attrition.

Traditional office cultures and hiring practices have historically favored certain groups, and RTO mandates disproportionately impact those who have benefited most from remote work - often the same groups that DEI initiatives aim to support.

While these tactics are being used to reduce headcount, it's not just about cost savings, it's about consolidating power by forcing out the people who are most likely to resist negative change.

Why This Matters for Business

Here’s the irony: Organizations fighting against these changes are shooting themselves in the foot. In today’s competitive landscape:

  1. Talent Pool Access: Remote work exponentially expands your talent pool. Limiting yourself to local candidates is like fishing in a pond when you could be fishing in the ocean.
  2. Innovation: Diverse teams make better decisions. This isn’t feel-good rhetoric; it’s backed by decades of research showing that diverse teams outperform homogeneous ones in problem-solving and innovation.
  3. Market Understanding: As markets become more global and diverse, companies need workforces that reflect and understand their customers.
  4. Cost Efficiency: Remote work reduces real estate costs while DEI initiatives improve retention and reduce turnover costs.

The Path Forward

Smart companies are realizing you can’t put these genies back in their bottles. The future of work is:

  • Flexible and outcome-focused rather than location-dependent
  • Inclusive by design, not as an afterthought
  • Measured by results, not face time
  • Built on trust and autonomy rather than control

What This Means for Leaders

If you’re in a leadership position, here’s what you need to know:

  1. Resist the Backlash: Don’t let negative headlines drive your strategy. Look at the data and listen to your people.
  2. Double Down on What Works: If remote work and DEI initiatives are delivering results for your organization, now is the time to strengthen them, not retreat.
  3. Lead with Data: Document and share your successes. The best defense against criticism is demonstrable results.
  4. Think Long-term: The companies that maintain their commitment to flexible work and inclusive practices during this backlash will have a significant competitive advantage in the years to come.

The Bottom Line

The attacks on remote work and DEI aren’t separate issues – they’re two sides of the same coin. Both represent a fundamental shift toward more inclusive, flexible, and human-centered workplaces. And despite the current backlash, this shift is inevitable because it aligns with both human needs and business success.

The real question isn’t whether these changes will stick in the long term – they will. The question is whether your organization will be a leader or a follower in embracing the future of work.


Insights from Dr. Beth Schinoff

This study provides compelling evidence for what many remote workers have experienced firsthand but struggled to articulate: that meaningful professional relationships aren't bound by physical proximity. The findings resonated so strongly with my own personal experience that I immediately reached out to Dr. Schinoff to dive deeper into the implications of her research for remote culture and workplace relationships.


Company Highlight

Bluesky Social

This week we're highlighting Bluesky Social, a platform that's not just building another social network – they're reimagining how social media should work in a decentralized world.

While other platforms keep users locked in their algorithmic echo chambers, Bluesky is pioneering true algorithmic choice through their AT Protocol. It's like having a menu of realities to choose from, each curated differently. Don't like how your feed is organized? Bring your own algorithm or choose from a marketplace of options. This isn't just a feature – it's freedom.

What we love most is their commitment to transparency and user empowerment. In an era where social media algorithms are treated like state secrets, Bluesky is building in public, with open-source code and a clear vision for democratizing not just content creation, but content discovery itself.

Speaking of openness, there's a beautiful parallel between Bluesky's product and their work culture. Just as they're decentralizing social media by making it accessible and customizable, they're building their team with a remote-first mindset that values autonomy and trust. No algorithmic overlords here – just humans building something revolutionary, from wherever they work best.

Check out their full Remotivated Company Profile.


Spread the Remote Movement

Know someone wrestling with remote work challenges or hunting for their next remote role? Share this newsletter or point them to Workisaverb.com.

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